Seattle-based Airbiquity, the global leader in the connected vehicle market, has announced a deal with Baidu, the largest Chinese-language search engine, to include Baidu internet services in connected cars in China. The agreement specifies a start date of first quarter 2014. The agreement was made in recognition of the importance of the Chinese automotive market and the expansion of connected car services, as well as the expansion of the digital lifestyle.
“Baidu is by far the largest Chinese language search engine and one of the largest content providers in China,” said Leon Hong, Chief Operating Officer of Airbiquity. “We’re pleased to be working with such a significant and influential partner to provide rich, highly localized connected car features, content and services to Chinese connected car drivers. This announcement, in addition to our current partnership with China Unicom, demonstrates Airbiquity’s increasing commitment to the Chinese automotive market.”
Airbiquity will integrate Baidu’s Map, Send-to-Vehicle, and Music Service capabilities into its Choreo platform, allowing drivers to create a user experience in their cars similar to the customization possible on their smartphones, PCs, and tablets.